Wednesday, 14 November 2007

Facebook gains another...

Mmmm. Now there's a thing. I'm now using Facebook.
Well, when I say 'using' I mean I have registered and I've started to link to lots of people either because of Greenwich connections or older friends (from a previous university life) and family.
But I still don't quite know what it's for.
I'm also in the strange position where our website www.pleasewalkonthegrass.com is linked to my FB page (and a number of groups I've set up or joined) and it's got a kind of blog front page as you both (!) know. Then there is this blog...
...oh and a Flickr account...
I've used Linked-in, a thing called Spreadshirt (you can see through PWOTG) and informe (which is where our Forum is hosted, free) and I've set up a Basecamp account for collaborative working...
That's in addition to online banking, utilities, Ebay, Google accounts, my ISP...

My brain has now imploded with all the login and password stuff to remember and not having any kind of computer is both v attractive and scary...

Monday, 5 November 2007

Mmmm blogs left to rot

...as is the case here.
What the heck is a blog for? If no-one is reading it, like any other form of communication or promotion, it just doesn't work.
The other issue is, of course, that blogs require commitment. You have to want to keep updating your thoughts and sometimes, quite frankly, I don't have anything to say.
Actually, sometimes, I'm just not thinking about anything useful. This is especially true if you are not a monomaniac.
I seem to have so much to do, so much to cram in, and seem to have so far to go, it's difficult to stop and consider if what I'm doing is relevant to this blog or that website. Which is why they're not updated as often as they might be.
But that brings us to the problem of blogs - they are still 'push' media in the first instance (much as I hate the use of the term) and they tend to define an audience. They get picked up because they have a lot about one thing and offer 'wormholes' into deep cyberspace without any of that long searching. But (and here's the rub) if they become less relevant, they can be dropped and forgotten instantly.
So, if my blog is little use to anyone...or it is only occasionally interesting...why am I writing it?


xx
u
~

etc

Friday, 20 July 2007

Thursday, 19 July 2007

Celebrations...


We've been recruiting...

After the graduation ceremony at Greenwich, we caught up with some of the stellar graduates from the MA Marketing Communications and asked them to come on board at pleasewalkonthegrass.

Since we have the new projact to work on we hope there will be lots of kudos all round - and they're very capable so should be able to help with any consultancy work that comes our way.




Continental Organic Men  - T-Shirts Refusnick (organic)

This is our Spreadshirt Market Place Product - we've linked into their merchandise site to supply our own branded stuff - uniform for fans and associates, but also

Refusnick (organic)


Well, I don't know why the link

Tuesday, 3 October 2006

A new term starts

What with all the students milling around loooking lost, it must be the new term.
I can't get over the fact that probably most of the overseas students payed over £10,000 to be here. So what are they getting for their money?
So far they are put through an administrative process that is peculiarly British. (Maybe it's the ideal introduction to our way of life.)
Queue, don't give enough time for the processes, queue some more, don't put any signage up, move people fom room to room, tell no-one what's happening [this might not be quite fair] and queue some more so you can fill out some forms and pay up...
More of this as we go along...but when you think they're studing marketing....

Wednesday, 27 September 2006


Just got back from the KMFM Battle of the Bands in West Kent UK. My son Jack's band Standing in Lines played. They were (I think the current phrase is) awesome.

They were up against some great bands and didn't get through to the final, but such was the competition that two of their competitors did!
You can still get them into the final by loggin onto the KMFM site. You can text as many times as you like and also vote online. They've got a CD as well so for just £4 you can have your own Standing in Lines experience...go on then.
(PS Jack is great. I'm very proud of him)

Culture jamming

I just love adbusters because I like the idea of making it difficult for consumers to 'read' ads. If they are not quite certain what is an ad and what is subverting advertising then maybe they'll questions just a little bit more. Maybe.
The thing that always strikes me about the students I meet (and I'm usually teaching them about marketing...) is their naivite - they really do believe that a brand that they know...Nike, Pepsi; the usual subjects...are better.
So I try to get them to visit adbusters..have a look.